Director of Marketing

The Director of Marketing is an integral leader in Utah Symphony Utah Opera’s (USUO) Marketing, Communications, and Patron Services department, working closely with the Vice President of Marketing and Communications and the Director of Patron Services to create compelling marketing strategies that will achieve and exceed earned revenue and audience development goals. This dynamic, experienced leader is responsible for planning, implementing, and analyzing strategies that drive sales and attendance for all performances and events. This position also works with the department’s leadership to create and manage efficient and accurate expense budgets.

The Director of Marketing extends high-level marketing support to the Vice President of Marketing and Communications—ensuring the excellence of all marketing and sales efforts and making strategic decisions to achieve new-to-file, patron retention, capacity utilization, and earned revenue goals. This position supervises the Marketing Manager and collaborates with talented team members who work on messaging, branding, public relations, media buys, digital strategies, ticketing operations, group sales, outbound phone campaigns, patron engagement, and customer service.